Formatting Slack Messages

Last updated: March 20, 2026

When configuring a Slack message in Swyft AI, you can use Slack’s built-in formatting to make messages easier to read and more actionable.

Slack uses a simple markdown-style syntax that allows you to format text, add links, and structure your message.

Links

To create a clickable link, use the following format:

<URL|Link Text>

Example:

<{{crm_record.crm_record_url}}|View Record>

This will display as a clickable link in Slack.


Bold Text

Use asterisks to bold text:

*This text is bold*

Use case: Highlight important sections like headers or key values.


Inline Headers (Labels)

Slack does not support true headers, but you can simulate them using backticks:

`Contract`

This creates a label-style header that stands out visually.


Emojis

You can add emojis using Slack’s emoji format:

:smile:

Example:

Deal created :tada: