Understanding Credits and Billing in Swyft AI

Last updated: October 1, 2025

Swyft AI uses a credit-based pricing model. This article explains how credits work, how they are charged, and how different actions affect credit usage.


What Are Credits?

Credits represent the unit of work in Swyft AI. Every time Swyft successfully performs an action in a workflow, credits are consumed.

  • Credits are consumed for successful actions only.

  • If an action is unsuccessful or skipped, no credits are consumed.

Example:

A team of 10 users, each running 10 meetings per month with a workflow that triggers on “Meeting Complete,” would execute the workflow 100 times per month. Each workflow action in those runs consumes credits according to the rules below.


Credit Consumption by Workflow Action

Each workflow action consumes credits as follows:

Standard Actions

  • Each workflow action: 1 credit (unless otherwise specified).

  • E.x. Sending a slack message, creating an approval task, etc.

Generate Insight

  • Base charge per field (if screening passes):

    • Basic model: 5 credits

    • Premium model: 20 credits

    • Reasoning model: 20 credits

    • Web search: 5 credits

    • Premium web search: 25 credits

  • Screening charges (applied even if screening fails):

    • Basic: Free

    • Premium: 20 credits

    • Reasoning model: 20 credits

    • Web search: 5 credits

    • Premium web search: 25 credits

👉 Credits for fields are only consumed if screening passes. However, if you select a model beyond Basic, screening itself consumes credits regardless of pass/fail.

Ask Cortex

  • 20 credits

Find CRM Record

  • 2 credits

Create CRM Record

  • 1 credit per field added

  • If a field is empty during the workflow run it will not consume credits

Update CRM Record

  • 1 credit per field updated

  • If a field is empty during the workflow run it will not consume credits


Example Scenarios

Example 1: Simple CRM Update

  • Workflow triggers after a meeting.

  • Swyft updates 3 CRM fields (Stage, Next Step, Close Date).

  • Credits consumed: 3 (1 per field).

For 100 meetings/month → 300 credits/month.


Example 2: Insight Generation + CRM Update

  • Workflow triggers on “Meeting Complete.”

  • Swyft generates 3 insights, 2 with the Basic Model and one with a Premium model and writes them into CRM (3 fields). 1 of the insights does not pass screening.

Breakdown:

  • Insight screening (Basic): 0 credits × 3 fields = 0 credits

  • Insight generation (Premium, passes screening): 20 credits × 1 field = 20 credits

  • Insight generation (Basic, only 1 passes screening): 5 credits × 1 field = 5 credits

  • Write 3 CRM fields (1 is empty): 2 credits

Total: 27 credits

For 100 meetings/month → 2700 credits/month.


Example 3: Ask Cortex + Record Creation

  • User queries Cortex after a meeting (20 credits).

  • Workflow creates a new Opportunity in CRM with 5 populated fields.

Breakdown:

  • Ask Cortex: 20 credits

  • Create CRM record (5 fields): 5 credits

Total: 25 credits

For 100 meetings/month → 2500 credits/month.


Key Takeaways

  • Credits are only consumed for successful workflow actions.

  • Package discounts reduce per-credit cost at higher tiers.

  • Actions like Generate Insight and Ask Cortex are higher-cost operations compared to basic create/update actions.

  • Utilizing condition blocks at the beginning of workflows as well as strong screening prompts can help keep credit costs down